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Welcome to the Campaign for Safe Cosmetics ad gallery! Our ads have generated discourse and real change in the cosmetics industry. Take a look at our past ad campaigns, all of which are available in printable PDF format and can be viewed with Adobe Acrobat Reader. If you do not have Adobe Acrobat, click here to download it free.
Carcinogens in baby shampoo? Lotion with ingredients linked to birth defects? A series of ads published in national women's and health magazines exposes the ugly truths about the cosmetics industry. Click on the Learn More links below each ad for relevant information about the products featured.
OPI "Miss Treatment" Ad, June 2006 This full-page ad in L.A-area papers took the shine off OPI nail polish. Soon after the ads ran, the company agreed to remove the "toxic trio" of ingredients (dibutyl phthalate, toluene and formaldehyde) from their products.
"11 Percent Tested" Ad, September 27, 2005 Full-page USA Today ad highlights an untested, unregulated cosmetics industry.
Download and print "11 Percent" ad PDF "Use Daily" Ad, September/October 2005 This ad, highlighting cosmetics companies that have signed the Compact for Safe Cosmetics, appeared in Ms. Magazine and Healing LifeStyles & Spas.
"Playing with Matches" Cannes Ad, May 2005 This ad was shown during the 2005 Cannes International Film Festival to raise awareness about chemicals linked to cancer, birth defects and other health harms in cosmetics and personal care products we all use everyday.
"Playing with Matches" USA Today Ad, September 2004 Calling on major companies to stop using toxic chemicals linked to cancer and birth defects in their products, this ad in USA Today resulted in announcements from L'Oréal, Revlon and Unilever confirming that they had eliminated certain toxic chemicals from their U.S. products.
These ads appeared in The New York Times in 2002 after the release of the "Not Too Pretty" report on the presence of phthalates, chemicals linked to birth defects, in products marketed to women.
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